In this article, I’m going to run you through some of the best website builders for restaurants – and also help you to choose the deciding factors when picking one for your business.
The world has gone completely online. And with people resorting to both making dinner decisions and ordering on the internet – it’s more important than ever to have a captivating website.
But (big) chances are, you’re a restauranteur, a person neck-deep in the food industry. And not a website developer. So you need something that can help you cook up a beautiful, unique website in a matter of minutes.
And here come the website builders.
Create specifically for people and companies looking for a simple way to go online, they’re an easy product, helping thousands (if not millions) small businesses to reach new heights.
But there are so many of them to choose from! What is the best website builder for restaurants, and how do you pick one?
And here comes me.
During the last few years, I’ve tested nearly every website builder under the sun. I’ve talked about the best website builder options already – and in this post right here, I’m going to pinpoint the ones specifically best suited for restaurants!
A decent restaurant website builder will be easy to use, visually appealing, and won’t cost you an arm and a leg. Every builder on this list fits these criteria, and more. They contain restaurant-specific features, and I’m sure that you will find one that meets your needs.
The best restaurant website builders are:
When it comes to restaurant functionality, Wix lives up to its name as one of the most versatile website builders available. Along with a range of very attractive food-centered themes, Wix also offers a range of restaurant-specific features like native ordering systems and menu builders.
Combine that with having a choice of either a powerful website builder, allowing you to make all sorts of changes, or Wix ADI, making you a complete custom website with you just answering a few questions – and you have a winner.
Generally speaking, I also enjoyed seeing Wix trying to get the best of both worlds in restaurant features. While there are certainly a lot of great features, such as commission-free online ordering and reservations on your website, everything is basic enough to be understood by someone with no experience, just looking to make a website for restaurant.
Also, you will have access to everything you need within the website editor, rather than have to deal with external plugins or third-party software.
Wix even lets you add advanced features like making it possible for people to order take-away food to pick up later – allowing you to make your own takeaway platform and not have to be hit by third-party platform fees (saving you a couple of dollars or more with every order).
Wix also makes it super easy for restaurant owners to showcase their dishes. With a range of menu templates and attractive image galleries, Wix is a great option for people who want to focus on visual appeal.
After all, people are much more likely to visit your restaurant if you can draw them in with tasty looking dishes.
Offering over 60 food and restaurant-specific designs, it makes it easy for you to start building your website.
Every single one of Wix’s templates are also fully customizable, down to the pixel level. In my opinion, Wix is the most customizable restaurant builder on the market.
Sure – that comes with a risk. Freedom of editing also means the freedom of screwing everything up. The website builder is designed for beginners, but the sheer number of functions that it offers can make it a bit confusing and intimidating.
If you’re feeling like that could be the case, choose Wix ADI as your editor. It’ll make everything for you by just asking a few questions and asking for a couple of links. The editing options are limited – but so are the chances something goes wrong.
Wix offers a free plan. However, while it’s good for trying things out, it’s not fit for restaurants – you can’t add a custom domain and have any restaurant-specific features.
More suited are the premium plans, that cost from $10/month to $38/month.
If you want a simple website but don’t need to be able to integrate online ordering or payments, you can absolutely start low.
The Combo plan starts at $10/month, it gets you a custom domain, and removes all the Wix branding from your site. But you can spend up to $27/month if you really want to unlock all of Wix’s powers, such as a professional logo, analytics and marketing features.
An online ordering system will cost you extra. That will require an eCommerce plan, starting at $18/month (Business Basic plan) and going all the way up to $38/month for the Business VIP plan.
It’s worth noting that all Wix plans come with a 14-day money back guarantee.
Ultimately, Wix is a great choice for those who want to be able to fully customize every aspect of their restaurant website. With comprehensive features and a powerful editor, it’s probably the best website builder for restaurants.
Looking to have a stunning website to match your stunning restaurant? You’re the target audience for Squarespace, that strongly focuses on beautiful modern templates, and making the images of your food pop so well, not ordering becomes impossible.
Am I being too dramatic?
The point is – Squarespace has some really good looking templates, suited specifically for restaurants.
Of course, it’s not all about aesthetics. Like most of the providers on this list, Squarespace offers dedicated restaurant design solutions. It’s very easy to add things like menus and booking systems to your site, and online orders can be integrated at the click of a button – due to the OpenTable integration.
You can even create events for your restaurant and publish them to your site if that’s something that interests you.
You can also quickly edit all aspects of your Squarespace site. Although its editor isn’t the best I’ve ever seen on the ease of use front, it really contains everything you need to continue with the theme of beautiful designs.
However, not all is beautiful and rosy. Despite its reputation for design excellence (which I very much helped to nurture), Squarespace only offers 10 restaurant-specific themes. Granted, they all look amazing, but I felt that it was a bit limiting when I was trying to build a site.
Squarespace doesn’t offer a free plan – only a free trial. But if you’re serious about your restaurant website, you’ll probably have to invest into a paid plan anyway. And on Squarespace, they start at $12 a month.
The cheapest plan allowing you to accept reservations and sell online (Business) starts at $18/month, while the more expensive plans remove transaction fees, ann include subscriptions, analytics, API editing, and other advanced features.
If you’re looking for a website builder that excels on the design front – and as a restaurant owner, you should be – then Squarespace is one of your best choices.
If you’re looking for restaurant-specific features, and fast food truck level of simplicity, GoDaddy Website Builder is going to be a great website builder for your restaurant.
Like all builders on this list, the GoDaddy website builder offers a range of restaurant-specific features and templates. However, it boasts a much simpler, more intuitive website editor – albeit one with less customization potential.
Although GoDaddy doesn’t offer native features for ordering and making table reservations, it does let you integrate your website with ChowNow (online ordering) and OpenTable (restaurant booking) – two global leaders in the restaurant industry.
However, it’s worth noting that ChowNow isn’t free (prices start from $99/month), and OpenTable takes a small commission (from $0.25 to $2.50) for every reservation made through its platform. Not unexpected, but definitely something that you should be aware of if you decide to use GoDaddy to build your restaurant website.
On the other hand, GoDaddy does offer native menu creation features. I personally loved playing with its menu creator. I found it intuitive, very easy-to-use, and above all, very customer friendly.
GoDaddy also works really hard to make solid marketing possible even for complete beginners. The GoDaddy InSight tool will give you a score on your marketing and offer you new ways to reach the customers, depending on your business and goals. Everything is very user-friendly.
And there’s plenty of user-friendliness in the website building front, too.
GoDaddy offers 15 themes designed specifically for restaurants. This isn’t a lot compared to some of the other best restaurant website builders on this list, but it’s enough to find something that really strikes your fancy.
Each of GoDaddy’s themes is customizable, allowing you to change fonts, background images, colors, and everything else you would expect to be able to edit with a standard builder.
However, it’s worth noting that GoDaddy Website Builder doesn’t let you position things exactly where you want them – you do have to stick to pre-coded positions, and that is going to seriously restrict your editing freedom. So, if you’re looking to build a very specific website, well – GoDaddy Website Builder won’t do.
Unlike some of the other providers on this list, GoDaddy doesn’t let you create a free website. However, you will have access to a one month free trial on all of its plans – without having to provide any credit card or other payment details.
If you do decide to use GoDaddy, it will cost you at least $10/month. Prices increase to $25/month for an Online Store subscription, which you will need if you want to sell things directly through your website.
Alternatively, you could use a cheaper plan combined with apps like ChowNow (from $99/month) for online ordering or OpenTable (commission-based pricing) for reservations – so you can build your own plan, depending on your needs.
Another interesting thing to note is that GoDaddy actively promotes .restaurant domains. Starting at just $11.82/year, these are an attractive way to brand your restaurant site.
All things considered, what GoDaddy Website Builder does, it does well. Although it doesn’t offer the most powerful website builder on the market, it is great for beginners who want to build a fast yet simple site for their restaurant and some good marketing tips to match.
SITE123 takes all the work from website building – while no builder on this list is particularly “complicated”, this one is by far the easiest to use here. Customization is made easy, and adding restaurant-specific elements is possible with the intuitive editor.
Like the other builders that feature on this list, SITE123 offers a range of features that are designed for restaurant websites. The first thing I noticed is that it makes it especially easy to accept bookings with its native table reservations too
This is one of the best reservation tools I’ve come across. It lets you:
Also, the SITE123 website editor lets you modify pretty much everything on your site. I found it very intuitive and easy to use, even if a little limited. The management dashboard lets you do everything in one place, keeping things simple.
The website building process is also very simple – essentially, you get a big library of over 100 elements, suited to your theme, and then you just combine them together to get whatever website suits your fancy.
The very same “block” system can (and has to!) be used when adding a reservation or menu page to my website. You just choose the desired block, add it wherever you wish, and can start editing straight away.
Sure, there are only two templates for each, but they offer a very simple option for people who want to build their restaurant website quickly.
Unfortunately, this is not the only limitation. SITE123 is also quite limited when it comes to its templates. Don’t get me wrong – the templates that are available for you to choose from look pretty good. But there are only seven restaurant-specific ones.
Overall though, it’s a simple website builder with plenty of editing options for you to choose from. So it might not be that big of a problem.
SITE123 offers a free plan – but if you wish to have a website without the builder’s branding, and with a custom domain and eCommerce features, you’ll need a premium plan. Which will cost $10.80 per month.
It’s worth noting that this plan is not the limit. For existing users, SITE123 will offer to upgrade the plan even further, adding more storage space and monthly orders, as well as website analytics, reviews, and coupons.
And while that is limiting, I still feel that SITE123 is probably the best free restaurant website builder available. It offers a decent free forever plan, complete with advanced menu features and upgrade price isn’t all too steep.
Although not the biggest name in the industry, I’d definitely recommend checking SITE123 out before choosing a provider to build your site with – especially if you’re looking for a decent free option.
B12 is a wildcard. A complete wildcard on this list. But what’s a good meal without something entirely different? I don’t know – you’re the restauranteur here, not me.
But I digress.
B12 is quite a unique website builder. Because it gets designers to build a website for you. If you’re looking for something genuinely custom, but aren’t willing to commit to a website developer (which can cost a lot of money), B12 is a great middle-ground for you to choose.
How does the process work?
Getting started with B12 is as simple as signing up and telling the AI design assistant what you want…
You give an example of your existing website, the name of your business, and it proceeds to generate something that already includes all the information and media that you might need.
Once you’ve done this, the AI system will look at similar websites across the web, creating a personalized draft website for restaurant in a matter of minutes.
What now? Now, you’re given the option of either dealing with everything yourself, or…calling the B12 design team.
Type in some information, give B12 your general early feedback, add some examples of the sites you like, and pretty soon, you’re going to have a call scheduled with one of the people from the B12 team.
Very trippy. But also completely, undeniably, unmatchably cool.
It’s worth noting that B12 obviously hopes that you will upgrade to a paid subscription once you’re happy with your design, but there’s absolutely no obligation to. If you’re happy with the limitations of the Free Forever plan – including B12 branding and limited server resources – then you will be allowed to stick with it.
As far as restaurant-specific plans go, B12 is a little limited. Although it will let you integrate things like booking systems and online orders, these are created on a case-by-case basis.
You will also have a very limited ability to edit your website on your own, and B12 will try and make you pay for the services of a designer for any future edits that you want.
This is a middle ground between hiring a designer and building a website yourself, after all.
Labor is one of the most expensive things in most businesses. So it’s no surprise, that to feed its designer team, B12 had to make its services a little bit premium.
There’s a Free Forever plan, but it’s limited, comes with no support, or restaurant-specific features, so it’s a bit useless as a full-term solution.
The premium plans, complete with a custom website with restaurant features, start at $26/month
Higher-end plans range to $224/month, and all paid plans come with an unspecified setup fee.
If you want a hassle-free restaurant website, and you’re willing to pay for it, B12 is a great option. It lets you sit back while someone else does the work. However, if you have a limited budget or want to be able to customize your own website, I’d recommend scrolling up and choosing something difficult.
This is a wildcard, after all.
In this article, I’ve looked at the best restaurant website builders available today. They’re all easy to use in their own way, and have similar restaurant-specific features, but they’re also different and will appeal to a different type of user.
Wix is, in my opinion, the best all-round website builder for restaurant owners. It’s a safe option, offering both powerful drag-and-drop editing, and intuitive AI editing, and also has a range of restaurant-specific features, as well as a passable free plan.
Squarespace is world-renowned for its attractive designs and powerful website builder. It’s a great option for restaurants who really want to focus on creating a visually stunning website.
On the other hand, GoDaddy Website Builder doesn’t exactly dazzle with glamour, but it’s great for people who want to build their website fast, and focus on their marketing and business features. With a no-nonsense editor and the ability to integrate third-party booking and ordering apps, it’s a winner for many.
SITE123 follows a very similar route. It’s easy to use and is perfect for people with limited tech knowledge. However, it still comes with pretty much everything you need to build an attractive website.
And finally – B12. It offers brilliant AI design services coupled with a team of experienced web developers, allowing you to sit back and watch them build your site for you. If you’re fine with a bigger investment, you can let them so the work, and focus on your restaurant instead of the keyboard.
Ultimately, the best restaurant website builder for your needs will depend on your budget and situation. However, all of the options on this list are great for building visually appealing, functional restaurant sites that will help you stand out above your competitors.