In this comparison, I will try out Wix Editor and Wix ADI as well as see what advantages and disadvantages there are when using each one of them.
Today, Wix holds its place amongst one of the most popular website builders out there. It’s no surprise since Wix offers its users highly customizable websites and numerous features for business.
So, you decided to sing up with Wix to make a website? Good for you! Yet, once you click on the prompt to create your webpage, right off the bat you will be faced with a choice between two different builders – Wix ADI (Advanced Design Intelligence) and Wix Editor.
Or, you can opt to use Wix’s ADI site generator, which will automatically design a gorgeous, brand new website for you and simplify the building process.
With its many functions, the Wix Editor is perfect for making large and complex websites for business. While the ADI is better for simpler sites, as it offers fewer customization options, but makes the creation process more streamlined. ADI shines when it comes to helping beginners launch their first website.
So with that being said, let’s jump into today’s showdown. here I’ll answer questions like which builder makes a better website, which has better SEO features and is more suited for eCommerce?
Let’s see if artificial intelligence has surpassed human creativity!
What is the difference between Wix ADI and Wix Editor?
With the Wix Editor, you’ll simply need to choose a pre-built website template from over 500 on offer. And then, you’ll be free to easily customize everything about it, simply by clicking and editing the page elements as desired.
If you want to build your website from the ground up, you can start with a blank slate for a template and build it from the ground up.
Now, with the Wix ADI, you cannot browse the template selection, instead, you answer a few simple questions and the ADI tool automatically builds you a lightweight, functional website in just a few minutes based on your input.
If you just want to make a website and scrolling through templates bores you, ADI is just the right choice for you.
While the original Wix site editor is a more powerful and versatile tool, think of the Wix ADI as the lightweight version. It’s a faster product that offers you a simpler way to build a website. And for more advanced customization you should stick with the Wix Editor.
First of all, Wix Editor and Wix ADI share the same pricing, so you can use either of the editors freely. What’s more – both editors are available on every single Wix plan on offer.
It’s 100% free to get started with designing a website on Wix. But to access certain features, you’ll need to upgrade to a paid membership, which costs anywhere between $13 to $39 per month.
All Wix plans provide a few key features such as unlimited bandwidth, up to 20GB of site storage, the ability to connect a custom domain, and access to premium support.
Wix also has a free plan, which is perfect if you want to try out the builder or make a very simple website. Although keep in mind that you will have a subdomain assigned to you and Wix will place ads on your website. Also, your storage and bandwidth will be limited to 500MB and you cant use Google Analytics or have online payments enabled.
Now, let’s take a quick look at the features that come with Wix’s paid plans:
It’s up to you to choose which plan is best for the website that you are going to build and I’m sure that with all the provided information you’ll make the right choice.
If you’re building a website for your business, I suggest upgrading to a paid plan. This will allow you to create a more professional-looking website. Nonetheless, the free membership is still a great way to try out some of the platform’s features before deciding on a paid one. Keep in mind that Wix Editor and ADI cost the same and the pricing is pretty standard in the industry.
Wix Editor has a lot to offer, but the huge selection of features being thrown at you without any guidance might be overwhelming. To use Wix Editor effectively you really need to have at least some experience creating websites.
On the other hand, Wix ADI offers a streamlined creation process, that is not too complicated and is easy to get the hang of for beginners.
The difference in the workflow between the two editors is really noticeable.
When starting out with Wix Editor, you will be presented with a gallery filled with over 500 templates to browse and choose from.
After you are done with the selection you will be directed straight to building your website using a drag-and-drop editor.
You are presented with numerous blocks and features to use on your website. All you need to do is just drag and place them anywhere you desire, your creativity is not limited by the builder.
I didn’t find the Wix Editor that hard to use. Yet it is clear to see that so many choices can be overwhelming for new users as not all the functions and elements are explained. It might take some time to get used to it all, but once you do, you’ll make great websites.
On the other hand, the ADI site generator offers a really simple way to get your website off the ground.
To use the ADI tool, you’ll be asked a few simple questions about your site, including the name you want for your site, the type of website you’re planning on building, and what sort of design style you want.
Then, the Artificial Design Intelligence uses machine learning to process your answers and build a custom website for you in just a few minutes.
Furthermore, Wix ADI has a checklist that will guide you through the website building process to add extra features like setting up your online shop and writing the first post.
After finishing each task, the progress bar will fill, until you are done with your website and can publish a finished page. It is really nice for any beginner to have a clear path that you need to take in order for your website to take off.
Some advanced editing features aren’t available when using Wix’s ADI tool, but you’ll always have the option of switching to the original editor in the future. So you can use both builders – the ADI to set up the website and Wix Editor to make it truly yours.
Both builders are easy to use, but for beginners, I highly suggest using the ADI tool to get started. It’s going to help you pull everything needed for your site into one place, and then you can edit everything as you like. And you’ll always have the option to switch to the classic editor in the future.
Whether you choose to use the ADI generator or not, you’ll have access to most of the platform’s features. You won’t be limited by the builder, but by the plan you choose. Some additional functionality is locked behind a paywall when it comes to SEO, eCommerce, and storage.
And now, let’s take a look at whats it’s like to build your website with the editors.
The Wix Editor gives you the freedom and the tools needed to customize your website and make it really unique. In fact, you get menus upon menus to work with.
There are numerous elements you can add to your page from text blocks, pictures, videos, and functional elements…
…to decorative ones, like shapes and lines. Furthermore, each element can be dragged and placed anywhere on the page freely.
Now let’s see what can you do with the ADI.
Right off the bat, it is apparent, that the number of menus available to you has decreased when building with the AI-based editor.
It really feels like a completely different editor. You are greeted by simplistic menus. The lack of possible elements compared to the Wix Editor is clear right away.
There is still the convenience of drag-and-drop functionality, but now, there is a grid in which your website elements are snapped into place. You lose a lot of that editing freedom but gain simplicity instead.
Although, both editors have shared features.
Both Wix Editor and the ADI offer you an extensive app market that allows you to integrate a range of powerful apps. These will allow you to add extra features to your site, such as connecting it to Google Analytics, automatically scheduling calls or appointments, or even adding a live chat feature to your homepage.
Although, you get a wider app selection with the Wix Editor as it has third- party app integration. The ADI can only access a selection of official in-house Wix apps.
On the other hand, when using the Wix ADI, some advanced editing features may be unavailable and you’ll only be able to integrate a limited number of apps.
Overall, you have much more freedom of placing elements where you want them when using Wix Editor, while ADI feels a bit more restrictive. Although, you won't miss out on any core features no matter which builder you choose, so it all is up to the fact if you are a beginner or an experienced user when building websites.
Unsurprisingly, Wix is also a great eCommerce platform. It can offer its users an extensive collection of features to create your own online store. So, which is better from an eCommerce point of view, Wix Editor, or the ADI?
Since no matter which builder you choose both the Wix Editor and ADI offer the same online shop capabilities, with the design being the only difference between the two.
Wix Editor has more to offer when it comes to the visual customization of your online store. There you can edit product display, layout, design, etc.
With ADI you’ll be locked into the initial design more, without many options to change it.
And that is pretty much the biggest difference between the online stores of both builders.
Besides the basic information, you can do such things as set video associated with your products. Not many online stores have video features, so you will surely attract your customer’s attention.
In the end, you will be looking at the same dashboar when adding new products and filling out their information, no matter if you are using the Wix Editor or the ADI.
All in all, Wix lets you set up a great online store, which has all the essential functions and then some. Also, you won't miss out, no matter which builder you choose, be it Wix Editor or ADI, since both of them have the same online shop capabilities, the only difference is the design choices you can make.
Now that you have your Wix online shop all set up, it is time to draw in the customers and put your name out there. And SEO is just the right tool for exactly that. It will help you rank higher in search results in various engines like Google, Bing, and the like.
Just like with the online store, you can freely pick between Wix ADI or Wix Editor, as both share the same SEO features, so you’ll never miss out when choosing one over the other.
Both builders have the same dashboard when it comes to SEO.
Here you can get yourself a personalized SEO plan to get ranked higher in search results, edit the site-wide SEO data, etc.
More of the SEO features include being able to edit your site’s URLs, adding meta titles and descriptions, as well as adding alt-text to your images.
As for tracking your visitors and their time spent on your website, there are tools to see the traffic that comes to your site, sales history, and analytics as well as people’s overview to see how many new customers you get.
Although, Wix lacks more advanced SEO features. Websites made with it have a harder time indexing with Google, you cant customize your sitemaps, don’t have canonical tags, and more.
In the end, Wix offers good SEO functionality and quite decent tools to track your customers and their behaviors on your website. Yet when it comes to more advanced technical SEO, you will have a hard time working with it as it simply lacks complex features in that regard.
All in all, in this Wix Editor vs ADI editor comparison, I can say that both are extremely powerful, innovative, and user-friendly tools that will allow you to build and launch your website.
out of 10
Wix gives options for both beginners and advanced users to make their websites using their platform. Wix pulls off having two separate website builders just great and covers all the needs of basic and advanced users alike.
Wix Editor gives you more control over the planning and editing of your website, the ADI will allow you to get a website up quicker and with much less effort.
In other words, the Wix editor can be more time consuming and harder to use. But if you’re serious about building the best possible website for your online business or plan on scaling in the future, the original Wix Editor is going to be the best choice.
On the other hand, if you’re just looking to get a basic site up in a short amount of time, the ADI editor was designed just for you. Or, you can use the ADI to learn more about building a website and later on transfer to the Wix Editor.
Here are some pros and cons when trying to choose which one to use, Wix ADI or Wix Editor:
There are many similar platforms that offer easy-to-use drag and drop site editors. The following platforms are all strong competitors, offering competitive pricing and easy-to-use site editors.
Another powerful Wix competitor is Squarespace, a popular website hosting platform that offers pre-built templates, as well as third-party integrations for e-commerce and online marketing. And with all the attractive templates you are sure to have an eye candy of a website.
If you’re an artist or looking to display your work, Big Cartel might just be the best site building platform for you. It was built by artists for artists and makes it super easy to showcase your talents to the world. With Big Cartel, you’ll have your website up and running without much effort.
Weebly is another great choice. This builder manages to suit both experienced users and total beginners. With it, you can create anything from a personal site to big eCommerce projects. With the convenient drag-and-drop editor it will be a breeze to build your new website.